In 2025, the Gumball Festival took place in the heart of Bucharest, Romania, set against the iconic backdrop of the Palace of the Parliament. In partnership with IMAPP Bucharest, the event showcased the world’s largest video projection on any building facade, in front of an audience of 100,000 spectators. The festival featured an eclectic lineup of international artists, including Adekunde Gold, Eve, Afrojack, and Vikkstar, delivering an unforgettable musical experience.